There are several reasons why I did this website and looking back now, it is surprising I didn't do it earlier.
I was so annoyed at having to so many cookery books by so many different TV chefs which costs so much money. Not too mention being fed up with knowing all of my Christmas presents in advance because they were all in the shape of a book!!!!
Whilst there were several website available but they all seemed to be run on a commercial basis trying to sell something to someone. Nobody wants to sign up to a site and receive numerous emails about subjects they are not interested in. With past experience on one site that was signed up to, the email account used was almost immediately hit with emails about PPI, Tesco, Sainsbury, Sky, Ford, Bingo and betting companies all stating that had been specially chosen to receive a reward. As the email account had been created purely to sign up to the recipe site, the junk emails could only have come through that recipe site; the information had been "passed to select parties specially chosen to provide me with what I was interested in".
We will never sell, give, pass on or use any of your information except confirming the opening of your recipe account and any changes that take place on your account. NOTHING ELSE.
Finally and potentially most importantly, was the cost of ordering takeaways or eating out far too often. It is amazing how much money can be saved by using fresh ingredients and only buying what you are planning to cook. I did not realise that it was cheaper to buy the ingredients and cook a meal than it was to but a ready made meal!!!!!
My shopping bill dropped over £80 (US$105) per week just by being sensible.
If I was planning a meal, I had to write all of the ingredients on a piece of paper whereas I can now get the site to produce it all.